The ABC’s and GPS of SEO

For years I have been referring to the basic principles of good SEO (Search Engine Optimization) the ABC’s, A = Architecture, nice clean website code that is easy for the search engine spiders to navigate, B stands for Backlinks, links from OTHER SITES TO your site which makes your site more important and C is Content, the words, pictures and video on your website that someone would search for.

In April 2011 Google introduced a significant change to its search algorithm

The ABC's and GPS of SEO

The ABC’s and GPS of SEO

, and the basic ABC’s are no longer enough. Click here to read about the ABC’s and GPS of SEO including Great Content, Panda and Penguin algorithm updates and Social Signals, the new ‘links’.

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